Here at edirect in Dubai, we firmly believe that everyone should be able to enjoy full access to everything that the Internet has to offer. Some may find it more difficult than others which is why it’s important to ensure that your site is as accessible as possible. If accessibility is a priority for you, call the team at edirect now.
what is accessibility?
Not everyone can access the full range of features that a website has to offer, and that’s where accessibility enters the equation. Every website is ranked based on how accessible it is, and one with a poor ranking could be excluding a large percentage of your customer base. In fact, even a website that was initially built to be fully compliant can lose its compliancy over time.
As updates are rolled out and changes are made, gaps begin to occur. Areas of the site lose their accessibility options, and in just 6-12 months, the entire site could lose its compliancy entirely. While in the past, it might have taken dozens of man-hours to fix this issue, today, the solution is far simpler.
Give the edirect team here in Dubai a call, and we’ll provide you with the solution you need to ensure that your site remains fully accessible to all. We have access to cutting-edge, in-house software that can be installed and set up on your website. Once in place, our solution will run continuously in the background, keeping everything optimized and your accessibility rating at 100%.
Does this sound like an intriguing prospect? Then keep reading to find out just what makes this service such a fantastic investment for your business.
how it works
Accessibility is king. With the right solution, your site will be fully compliant with the latest Web Content Accessibility Guidelines (WCAG 2.1). Your site will also be compliant with US Section 508, the Americans with Disabilities Act (ADA) and the European Standard EN 301549. But just how does it work? It all starts with a phone call to edirect.
Our team will use our cutting-edge, in-house software to add a small snippet of code to your website. This code utilizes artificial intelligence and machine learning to scan and analyze your website. In just 48 hours, it will have completely scanned and optimized your website, ensuring that it is 100% compliant. The software then re-scans your website every 24-48 hours. Any changes that are made will be optimized. So, regardless of how many times your site is updated, it’ll remain completely accessible.
These AI and machine learning technologies are among the first of their kind in the world. They are capable of optimizing your website in a fraction of the time of doing it manually. And the best part? Accessibility will have a positive impact on SEO, decrease bounce rates, increase sales, and improve your site’s reputation among those ignored by your competitors.
who can benefit?
If you’ve spent a fortune on a new website, you want to ensure that it’s accessible to as many people as possible. By not ensuring accessibility, you could be losing customers that fall into any of the following categories.
• Blind and Visually Impaired
• Motor Impaired
• People with Epilepsy
accessibility for the blind and visually impaired
A blind person cannot see what’s on screen, but the good news is that our solution provides the perfect workaround. Through the use of AI and recognition technologies, your website can be made fully compatible with screen readers. The process is simple – the software scans, analyzes and understands the website’s structure, element roles, forms, etc. It then optimizes these areas to make them compliant with WCAG 2.1 Accessibility Standards.
Those with visual impairments include individuals with color blindness, glaucoma, and cataracts. Such conditions can make navigation tricky. Someone might not be able to see onscreen buttons or links or be unable to read blocks of text due to it being too blurry or closely spaced. Our solution optimizes your site by implementing color adjustments and altering font size, type, spacing, emphases, cursor size, and more.
Alternative text descriptions for images are also provided by OCR and IRIS technologies, providing yet further benefits for those with visual impairments.
accessibility for the motor impaired
Motor impairments can include those living with nerve damage, amputees, and diseases, such as Parkinson’s. Navigation using a mouse can often prove problematic for those with motor impairments, which is where edirect can help. We can add accessibility options which enable a user to control things such as drop-down menus, popups, and forms with the TAB key.
All navigable elements receive a clear focus and can be clicked using the ENTER key.
accessibility for the elderly
If an elderly person is suffering from cognitive impairments or a recent stroke, they might find it difficult understanding sophisticated language, expressions, slang or specific phrases. Our solution can help with this by embedding a dictionary that provides full descriptions for idioms, slang, phrases and abbreviations. Plus, the dictionary works without having to transfer the individual to a third-party website.
accessibility for people with epilepsy
Epilepsy is a condition which causes seizures, brought on by flashing and flickering imagery. With virtually every web page featuring some sort of banner or media that flashes or flickers, surfing the Internet can be a huge risk for those with epilepsy. The software that we use allows users to halt all types of animations with the click of a button, including videos, GIFs, JS, and CSS.
So, by enlisting our skilled team to improve the accessibility of your website, you could be opening yourself up to a whole world of potential marketing opportunities.
get in touch with edirect in dubai
If you want to ensure that your site is fully compliant with the latest WCAG 2.1 Accessibility Standards, call edirect in Dubai now on +971 50 957 5877. Our team are always looking for new and innovative ways to help our clients improve the service that they provide to their customers. Call today to find out more.