7 Reasons to Use Magento in Your Website Development

7 great reasons to use magento in your website development


7 Reasons to Use Magento
in Your Website Development

Designing an elegant and competitive website is a tough task for most businesses. Not only are you forced to get the best coders possible but are also left in isolation as you may be the only one using such an approach in web development. The emergence of open-source platforms like Magento has made it easier for online businesses to create websites.

Deciding to use Magento Website Development could be the best decision you could ever make for your site. This is a hugely popular e-commerce platform. It has been adopted by leading brands including Samsung, Nike, Ford, and Nestle.

Even though you have a couple of other e-commerce platforms you may be tempted to use, Magento easily stands out as the best. This is an open-source platform built in PHP and has undergone tremendous changes since 2008 when it was first introduced.

There are a number of reasons you may find it viable to use Magento in your web development efforts.

1. High-level customisation options

Each business is unique. This means that whatever design I may have chosen may not work for your business. That is why whatever platform is used to build a website should be customisable to cater for all types of businesses. A website built in Magento can be largely customised as the owner sees fit. It provides integration tools that cannot be found in most other platforms.

There are a wide range of tools to monitor and enhance website performance including Google Analytics, Big Commerce Analytics, Quant Cast Measure, and Inspect Let. With Magento, all of these can be integrated into a single platform.

For instance, you may integrate Google Analytics into Magento through the following basic steps:

  • Create a Google Analytics account and extract relevant identity
  • Perform configuration of Google API in Magento
  • Visit the Magento administration account and select “configuration”
  • Get to the sales option under Google API menu

Similar to Google Analytics, customisations can be done for many other tools under Magento. A plus regarding the customisations is that you do not need to be a tech guru to execute them. Even a person who may not have attended any programming classes will have an easy time here.

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2. The most secure platform

As a Magento Development Company Dubai, we understand that one of the most important features you can look for in a website development platform is its security level. We live in a world where hackers come up with new techniques each day to steal your data or compromise your functioning. As such, a slight slug in terms of security could easily see you faced out of business.

Magento guarantees companies that their data is highly secured. This top security is achieved via modern encryption techniques so that major security gaps are covered. Magento continuously researches the latest threats and actively deals with them long before they can get to your website.

3. Large community of users

Despite how perfect software may have been developed, there is no running from the fact that issues can arise at any point. If you are the only person (or a few people) using the said software, finding solutions to current problems can be a hard thing to do. That is why it is always a good idea to go for software that has been tested and used by a considerable number of people.

Magento has more than 235,000 merchants globally. This large community of users has encountered a wide range of problems that any new website may face. Many of these problems have been discussed and solved by the community. Therefore, whenever you have an issue, you can easily visit the community for possible solutions. You also have access to technical documentation which should be enough to see you through a challenge.

Whenever you want to make an investment in a website, it is quite calming to know that you are not the only one using the platform. This high level of confidence could be all that you need to take your website to the next level.

4. High performance

Magento is popular for a reason – it works. When it comes to processing a query or page load up speeds, Magento takes the lead in comparison to platforms like Shopify, Zen Cart, and PrestaShop.

The performance of your website is as important as its design. Even if you have the most elegantly designed site, the impact on your users will be minimal if they have to wait forever just for a web page to load. The fact that you are in a competition to attract more visitors to the site means that you need content to load much faster before users can give up on you.

When it comes to cms, high performance allows you to try various options that you would have naturally ignored. Magento CMS is a force to reckon with. You will not be disappointed for having selected it.

5. SEO friendly

Search engine optimised websites are visible on the most popular search engines like Google and Bing. This means that whenever a user Googles for a keyword within your niche, your website will rank higher on the return results. If you want to increase the number of people visiting your site, your goal is to always make sure that you are among the first results that a user gets immediately they click on the search button.

Magento was designed with the goal of helping websites have higher rankings on search engines. This is achieved through a variety of SEO friendly links that businesses can make good use of. Furthermore, the platform offers customised meta keywords, meta descriptions, Google sitemap, among others. All of these are a goldmine in the SEO world.

When performing configurations on Magento, you can easily tweak things around until your website conforms to the best SEO practices, our let our Dubai SEO Team take care of this for you. This should not be a hard thing to do given the availability of detailed documentation.

6. Mobile friendly

Unlike a few years ago when websites were mainly accessed through computers and laptops, a bigger number of people browsing the internet today do so via their smartphones. Someone could be headed home from work and they take out their mobile phones for a quick check of what is available online. With this new reality, there is an increased push for more websites to be mobile friendly.

A mobile friendly website means that you do not necessarily have to be accessing it via a computer to enjoy certain features. That is exactly what Magento offers. Whether you are using an Android device or iPhone, the website adjusts accordingly to fit your gadget. As a result of the platform’s increased mobility feature, you can incorporate functionalities like slide and zoom into the mobile site.

Magento is extremely flexible and is always being updated to include the latest technologies so your Magento mobile website version will be running efficiently, loading quickly and be viewed on multiple devices without a glitch. Our edirect Dubai Magento developers are sure to make your website fly!

7. Open source

Magento is an open source platform. This means that you are bound to incur lower costs when using it. Magento hasn’t disappointed in that regard. The Community option is available completely free of charge! The Enterprise and Cloud editions may seem costly but they are conveniently worth it considering the features being offered.

Another advantage of being an open source platform is the fact that you are not faced with the challenge of vendor lock-in. Software produced without the open source marketplace in mind is bound to be usable with only certain businesses. It may not directly align with customer needs. In the event that commercial software is deemed less profitable, the vendor can easily withdraw support for it. That is not the case with Magento.

Why we should create your website

You have every reason why you should turn to us for your website development needs. Here are some of the benefits you get when edirect creates your Magento website:

  • A website designed and built with your competitors in mind
  • Customised design to suit your business
  • User-friendly website that is visually appealing and visitors can easily find information
  • A website created with the latest technologies for optimal success
  • A SEO friendly website to increase your visibility

We have been at the forefront of Magento Ecommerce Development, building efficient, flexible, and scalable websites in Dubai. We understand how important an e-commerce website is for businesses. That is why we are dedicated to take businesses within the UAE community to the next level with our Magento custom development services. We are the go-to place if you need a website that meets your specific requirements.

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Magento is one of the best platforms you can ever use for your website. Not only does it provide the promised functionality but also secures your data even as it makes you visible to search engines. If you are looking for Web Design in Dubai, we are up to the task. We have the know-how develop an outstanding website for your business.

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